Anne Marie Perrault
CEO at AMP It Up PR
READY TO TRANSFORM YOUR BRAND INTO OUR NEXT SUCCESS STORY? For over two decades, I’ve spearheaded the creation of multi-award-winning multimillion-dollar businesses. Let’s harness that expertise to elevate your brand. Prepare to see your presence and impact AMPLIFIED, catapulting you to the pinnacle of your industry and making you a celebrated leader in your field.
We help brands, entrepreneurs, leaders, and CEOs transform their market presence, command attention, and dominate their industry with unmatched publicity & strategic marketing expertise.
At AMP It Up PR, we catapult visionary brands into local, international, and global phenomena. Leveraging our deep expertise in strategic publicity, public relations, and digital marketing, we guide businesses, entrepreneurs, and their brands on the fast track to becoming multimillion-dollar success stories. Are you ready to undergo our next remarkable transformation?
100% Female Owned
Results Driven
Global Reach
Client-Centric
Our Clients Have Been Featured In
Anne Marie on Air
Speaking on TV, Podcasts & Digital Media
Empowering Women in Business
Entrepreneurial Growth
The Power of Publicity
Strategic Partnerships
Marketing Mastery
Building a Brand That Resonates
12 Ways We Can Transform Your Brand to New Heights!
PR Strategies
Build a powerful public image with comprehensive PR strategies, expert media relations, and compelling content creation.
Publicity
Amplify your brand’s visibility with high-impact media coverage, including features in major news outlets and top magazines.
TV Appearances
From morning shows to prime-time slots, capture vast audiences with strategic broadcast and cable TV placements.
Digital Marketing
Drive your digital dominance with advanced digital marketing solutions tailored for impactful results.
Podcast Bookings
Step into the spotlight on leading popular podcasts in your industry and amplify your expertise.
Sales Funnels
Optimize your customer journey with AI-powered sales funnels that drive conversions and boost sales.
Content Creation
Engage your audience with high-quality, compelling content that tells your brand’s story and drives engagement.
Search Engine Optimization
Enhance your online visibility and attract organic traffic with our expert SEO strategies.
Influencer Marketing
Social Media Management
Elevate your brand’s online presence through tailored social media strategies and consistent engagement across platforms.
Branding
Develop a consistent brand identity that resonates with your audience and sets you apart from the competition.
Website Development and Design
Craft a powerful, user-friendly website tailored to your needs—whether a corporate site, e-commerce platform, or portfolio—to enhance your brand’s digital presence and drive conversions.
Our Mission
At AMP It Up PR, we’re driven by a singular mission: to empower your business with cutting-edge publicity and digital marketing strategies, transforming you into an industry beacon of success and recognition. We’re not just about creating buzz; we’re about forging legacies.
Core Values
Excellence
We strive for excellence in everything we do. We are committed to delivering exceptional results, providing high-quality services, and continuously improving our skills and knowledge.
Integrity
We uphold the highest integrity, ethics, and professionalism standards. We are honest, transparent, and trustworthy in all our interactions with clients, partners, and stakeholders.
Client-Centric
Creativity
We foster a culture of creativity and innovation. We embrace new ideas, think outside the box, and develop unique strategies and solutions to communicate our clients’ messages and achieve their goals effectively.
Collaboration
Results-Driven
Is Your Brand PR-Ready? Find Out in Just 3 Minutes!
Take our free PR Readiness Scorecard and discover how prepared your brand is for media success.
Why Choose Us?
100% Satisfaction Guarantee
Award-Winning Excellence
Comprehensive Services
Exclusive Media Relationships
Strategic Influencer Collaborations
Tailored Brand Narratives
Data-Driven Results
Elevate Your Brand to Iconic Status with AMP It Up PR
We go beyond mere storytelling to sculpt narratives that captivate, inspire, and compel action. Experience the power of strategic creativity as we craft pivotal moments that cement your status as an unrivalled authority in your industry. We don’t just amplify your voice—we make it resonate throughout your market, forging a lasting legacy.
Our Awards
Brand Brilliance in Advertising & Marketing, Award dè Excelencia’
Global Business Leadership Forum 2024 Awards
Best Publicity & Marketing Agency Canada
Global 100 – 2024 Awards
Best PR & Marketing Agency Eastern Canada
Canadian Business Awards 2024
Best PR & Marketing Agency
North American Business Awards 2024
Influencer Marketing and Digital Marketing Agency of the Year Canada
M&A Today Global 2024 Awards
Best Digital Marketing Agency of the Year Canada
Global 100 – 2024 Awards
Success Stories
Discover how we’ve propelled Startups, Businesses, Brands, Entrepreneurs, CEOs, Coaches, and Industry Leaders to new heights of recognition and success.
Testimonials
Our clients include Start-ups, Businesses, Brands, Entrepreneurs, Coaches, CEO’s and Industry Leaders.
Our Expertise Catapults Your Brand from a Hidden Gem to Headline News.
Boosting Brand Visibility
Defining Brand Identity
Facilitating Strategic Partnerships
Navigating Global Market Expansion
Our Blog
Shaping Distinctive Narratives
Explore our collection of engaging stories, thoughtful insights, and unique experiences that shape the narratives we craft at AMP It Up PR.
Employee Advocacy PR: How to Turn Your Team Into Powerful Brand Ambassadors
Why Employee Advocacy PR Is a Game-Changer? Did you know that employees have 10 times more followers than their company’s official social media accounts? Even more striking—content shared by...
Social Media Crisis PR: How to Protect Your Brand When Things Go Wrong
Why Social Media Crisis PR Is Non-Negotiable? In 2023, a leading airline faced global backlash after a passenger's poor experience went viral, generating over 1.5 million tweets within 48 hours. The...
Brand Collaborations: How PR and Influencer Marketing Are Merging in 2025
Short-term influencer deals are out. Strategic partnerships are in. This blog explores how PR and influencer marketing are merging to fuel powerful brand collaborations that drive long-term impact and elevate brand equity.
The Human Touch in PR – Why Relationships Still Matter More Than SEO in 2025
The Human Touch in PR - Beyond the Algorithm "SEO can get you seen, but relationships get you remembered." In a world driven by search engines, algorithms, and AI-generated content, many brands fall...
The Personal Brand Advantage: How CEOs & Founders Can Leverage PR for Industry Influence in 2025
The Personal Brand Advantage for Today’s Leaders Did you know that 82% of consumers are more likely to trust a company whose leadership has a strong personal brand? In today’s hyper-connected world,...
From Press Releases to Viral Moments: How PR Strategies Have Changed
What are modern PR strategies? Are Traditional Press Releases Still Relevant in 2025? Let's see more about it... Here’s a surprising stat: over 60% of journalists say they rarely rely on press...
Why Crisis PR is Failing in 2025: Common Mistakes and How to Avoid Them
Introduction – When Minutes Cost Millions In early 2025, a leading food‑delivery brand discovered that one of its third‑party drivers had live‑streamed unsafe food‑handling practices. The clip...
The Rise of Interactive PR: Engaging Your Audience Beyond Traditional Media
Interactive PR : A Tale of Two Launches. Rewind to last spring. Eco‑friendly gear startup EverGreen Outdoors spent three months and half its annual marketing budget crafting a traditional press...
Mastering PR in a Tech-Driven World: How Humans Build Better Connections Than AI
Human PR strategies remain essential in today's rapidly evolving technological landscape, despite the growing influence of artificial intelligence (AI). Remarkably, 79% of journalists prefer humans...
How PR is Evolving in 2025: The New Rules of Media & Brand Reputation
How PR is Evolving in 2025? No Wonder, it is the right time, even the future of PR Professionals depends on it. Did you know that by 2025, 83% of PR professionals believe digital storytelling and...
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Meet Our CEO
Hello! I’m Anne Marie Perrault, founder and CEO of AMP It Up PR and AMP Talent Group. Over the past 25 years, my journey through the entertainment, marketing and media industries has been driven by a steadfast passion to elevate remarkable talents and brands to the global stage.
I’ve collaborated with various clients, from ambitious Startups to Fortune 500 giants like Google and Nike. Our collaborations with industry titans like Disney, Netflix, and Amazon have propelled our clients to new heights and refined our expertise in merging deep entertainment insights with cutting-edge PR strategies.
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As a globally recognized leader and recipient of the “Women Leader to Look Up to in 2024” and the “Visionary Leadership – Women in Business” award by Global 100 in 2024, I am fiercely committed to propelling our legacy of innovation and success to new heights.
At the core of my leadership style is a belief in ’empowering through innovation and integrity.’ I strive to embody these values in every aspect of my work, inspiring our teams and clients to push boundaries and redefine possible. Leadership means being a catalyst for change, driving progress within our companies and in every individual we touch.
With the upcoming release of my books, “Road to Stardom” (2024), and my second book, an insightful marketing guide on elevating your brand to the top with actionable PR and marketing strategies (2025), I am eager to share my insights and help more brands and individuals shine on the global stage.
Join us at AMP It Up PR, where your brand’s next chapter is waiting to be written. The world is ready for your story—let’s turn it into a legacy.
frequently asked questions
What is included in the Facebook Ad Growth Package?
This package includes a custom Facebook ad strategy, professional content creation, and ad optimization to help you reach and engage your ideal audience.
What does the Press Release Writing & Distribution Package include?
This package provides a professionally written press release, targeted media distribution, and a performance report to track media coverage and engagement.
What’s included in the Complete Brand Growth Bundle?
The bundle combines both the Facebook Ad and Press Release packages for a cohesive strategy across digital and media channels, priced at just $349.
Are these offers really limited to the first 100 customers?
Yes, this exclusive early bird Black Friday sale is limited to the first 100 customers only. We recommend taking action quickly to secure your spot.
What payment methods are accepted?
All major credit cards are accepted through our secure Stripe payment gateway.
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