Anne Marie Perrault
CEO at AMP It Up PR
READY TO TRANSFORM YOUR BRAND INTO OUR NEXT SUCCESS STORY? For over two decades, I’ve spearheaded the creation of multi-award-winning multimillion-dollar businesses. Let’s harness that expertise to elevate your brand. Prepare to see your presence and impact AMPLIFIED, catapulting you to the pinnacle of your industry and making you a celebrated leader in your field.
We help brands, entrepreneurs, leaders, and CEOs transform their market presence, command attention, and dominate their industry with unmatched publicity & strategic marketing expertise.
At AMP It Up PR, we catapult visionary brands into local, international, and global phenomena. Leveraging our deep expertise in strategic publicity, public relations, and digital marketing, we guide businesses, entrepreneurs, and their brands on the fast track to becoming multimillion-dollar success stories. Are you ready to undergo our next remarkable transformation?
100% Female Owned
Results Driven
Global Reach
Client-Centric
Our Clients Have Been Featured In
Anne Marie on Air
Speaking on TV, Podcasts & Digital Media

Empowering Women in Business

Entrepreneurial Growth

The Power of Publicity

Strategic Partnerships

Marketing Mastery

Building a Brand That Resonates
12 Ways We Can Transform Your Brand to New Heights!
PR Strategies
Build a powerful public image with comprehensive PR strategies, expert media relations, and compelling content creation.
Publicity
Amplify your brand’s visibility with high-impact media coverage, including features in major news outlets and top magazines.
TV Appearances
From morning shows to prime-time slots, capture vast audiences with strategic broadcast and cable TV placements.
Digital Marketing
Drive your digital dominance with advanced digital marketing solutions tailored for impactful results.
Podcast Bookings
Step into the spotlight on leading popular podcasts in your industry and amplify your expertise.
Sales Funnels
Optimize your customer journey with AI-powered sales funnels that drive conversions and boost sales.
Content Creation
Engage your audience with high-quality, compelling content that tells your brand’s story and drives engagement.
Search Engine Optimization
Enhance your online visibility and attract organic traffic with our expert SEO strategies.
Influencer Marketing
Social Media Management
Elevate your brand’s online presence through tailored social media strategies and consistent engagement across platforms.
Branding
Develop a consistent brand identity that resonates with your audience and sets you apart from the competition.
Website Development and Design
Craft a powerful, user-friendly website tailored to your needs—whether a corporate site, e-commerce platform, or portfolio—to enhance your brand’s digital presence and drive conversions.
Our Mission
At AMP It Up PR, we’re driven by a singular mission: to empower your business with cutting-edge publicity and digital marketing strategies, transforming you into an industry beacon of success and recognition. We’re not just about creating buzz; we’re about forging legacies.
Core Values
Excellence
We strive for excellence in everything we do. We are committed to delivering exceptional results, providing high-quality services, and continuously improving our skills and knowledge.
Integrity
We uphold the highest integrity, ethics, and professionalism standards. We are honest, transparent, and trustworthy in all our interactions with clients, partners, and stakeholders.
Client-Centric
Creativity
We foster a culture of creativity and innovation. We embrace new ideas, think outside the box, and develop unique strategies and solutions to communicate our clients’ messages and achieve their goals effectively.
Collaboration
Results-Driven
Is Your Brand PR-Ready? Find Out in Just 3 Minutes!
Take our free PR Readiness Scorecard and discover how prepared your brand is for media success.
Why Choose Us?
Award-Winning Excellence
Comprehensive Services
Exclusive Media Relationships
Strategic Influencer Collaborations
Tailored Brand Narratives
Data-Driven Results
Elevate Your Brand to Iconic Status with AMP It Up PR
We go beyond mere storytelling to sculpt narratives that captivate, inspire, and compel action. Experience the power of strategic creativity as we craft pivotal moments that cement your status as an unrivalled authority in your industry. We don’t just amplify your voice—we make it resonate throughout your market, forging a lasting legacy.
Our Awards

Brand Brilliance in Advertising & Marketing, Award dè Excelencia’
Global Business Leadership Forum 2024 Awards

Best Publicity & Marketing Agency Canada
Global 100 – 2024 Awards

Best PR & Marketing Agency Eastern Canada
Canadian Business Awards 2024

Best PR & Marketing Agency
North American Business Awards 2024

Influencer Marketing and Digital Marketing Agency of the Year Canada
M&A Today Global 2024 Awards

Best Digital Marketing Agency of the Year Canada
Global 100 – 2024 Awards
Success Stories
Discover how we’ve propelled Startups, Businesses, Brands, Entrepreneurs, CEOs, Coaches, and Industry Leaders to new heights of recognition and success.
What Our Clients Say
Our clients include Start-ups, Businesses, Brands, Entrepreneurs, Coaches, CEO’s and Industry Leaders.
Our Expertise Catapults Your Brand from a Hidden Gem to Headline News.
Boosting Brand Visibility
Defining Brand Identity
Facilitating Strategic Partnerships
Navigating Global Market Expansion
Our Blog
Shaping Distinctive Narratives
Explore our collection of engaging stories, thoughtful insights, and unique experiences that shape the narratives we craft at AMP It Up PR.
Influencer Marketing Contracts: What Every Brand Needs to Include
Influencer marketing contracts are essential for brand safety and campaign success in 2025. Discover must-have clauses, legal tips, and real case lessons.
AI in PR Is No Longer Optional , See why..
AI in PR Is No Longer Optional. Is your PR strategy evolving fast enough to keep up with artificial intelligence? AI in PR is no longer a futuristic concept—it’s a present-day game changer. From...
LinkedIn PR Strategy : Building Brand Authority on the #1 B2B Platform
LinkedIn isn’t just for job hunting—it’s the go-to platform for executive visibility, B2B relationship-building, and brand positioning. This blog explores how to craft a LinkedIn PR strategy that...
5 Essential Tips for an International PR Strategy
Expanding your brand into international markets sounds exciting—but without the right international PR strategy, it can quickly become a communication disaster. From misunderstood messaging to...
Why Visual Storytelling in PR Is Non-Negotiable in 2025
In this blog, we explore the powerful role of visual storytelling PR in today’s media landscape. As attention spans shrink and competition for media coverage intensifies, brands must communicate...
Why CEOs Must Be Public-Facing in 2025
CEO visibility is no longer a branding luxury—it’s a competitive necessity. In 2025, the companies earning investor trust, talent loyalty, and market recognition are led by executives who speak up,...
Micro-Influencer Marketing: Why Small Audiences Drive Big Results
Discover how micro-influencer marketing drives big ROI with small, trusted voices. Learn campaign strategy, tools, and measurement tips.
Crisis Communication PR: Crafting the Perfect Holding Statement
A crisis doesn’t wait. It hits your brand fast—through a trending hashtag, a security breach, or a breaking news headline. In those first moments, silence isn’t neutral—it’s damaging. Nearly 70% of...
PR Metrics That Matter: How to Measure Campaign Success
PR Is No Longer Immeasurable, For years, public relations was labeled the “unquantifiable” arm of marketing. No more. In today’s data-driven world, PR campaign metrics provide measurable insights...
How to Build a Winning PR Strategy for Product Launches
Why Product Launches Fail Without PR A revolutionary product idea and flawless design aren’t enough anymore. In today's saturated market, even the most innovative launches can fall flat without a...
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Meet Our CEO
Hello! I’m Anne Marie Perrault, founder and CEO of AMP It Up PR and AMP Talent Group. Over the past 25 years, my journey through the entertainment, marketing and media industries has been driven by a steadfast passion to elevate remarkable talents and brands to the global stage.
I’ve collaborated with various clients, from ambitious Startups to Fortune 500 giants like Google and Nike. Our collaborations with industry titans like Disney, Netflix, and Amazon have propelled our clients to new heights and refined our expertise in merging deep entertainment insights with cutting-edge PR strategies.
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As a globally recognized leader and recipient of the “Women Leader to Look Up to in 2024” and the “Visionary Leadership – Women in Business” award by Global 100 in 2024, I am fiercely committed to propelling our legacy of innovation and success to new heights.
At the core of my leadership style is a belief in ’empowering through innovation and integrity.’ I strive to embody these values in every aspect of my work, inspiring our teams and clients to push boundaries and redefine possible. Leadership means being a catalyst for change, driving progress within our companies and in every individual we touch.
With the upcoming release of my books, “Road to Stardom” (2024), and my second book, an insightful marketing guide on elevating your brand to the top with actionable PR and marketing strategies (2025), I am eager to share my insights and help more brands and individuals shine on the global stage.
Join us at AMP It Up PR, where your brand’s next chapter is waiting to be written. The world is ready for your story—let’s turn it into a legacy.

frequently asked questions
What does AMP It Up PR do?
AMP It Up PR is a multi-award-winning agency that helps brands and individuals break through the noise, tell their story with impact, and grow with intention. We specialize in elevating visibility, credibility, and brand authority through strategic public relations, branding, content creation, influencer marketing, and web development.
Whether you’re building a personal brand, launching a new offer, or scaling your business, we provide expert guidance, creative direction, and Done-For-You execution — so your brand shows up consistently, powerfully, and in all the right places. From thought leadership to design, from strategy to storytelling — we help you stand out and stay relevant.
Who do you work with — and is AMP It Up PR the right fit for my brand or business?
We work with a diverse range of clients, including entrepreneurs, CEOs, consultants, coaches, authors, content creators, talent, and public figures — as well as small-to-mid-sized businesses (SMBs), established brands, and corporate teams. Whether you’re building a personal brand, launching a new product, or repositioning your company, we tailor our strategies to meet your unique goals and growth stage..
What can public relations (PR) do for my brand — and how does the process work?
Public relations is about building credibility, increasing visibility, and shaping how your brand is perceived in the marketplace. It’s not paid advertising — it’s earned media that positions you as an expert, authority, or thought leader in your space.
At AMP It Up PR, we craft compelling story angles and pitch them to targeted media — including magazines, radio talk shows, television morning shows, podcasts, and top-tier digital outlets — all aligned with your brand and audience. We secure both earned and guaranteed placements to maximize reach, influence, and long-term brand value.
PR isn’t just a quick spotlight — it’s a strategic investment in brand equity. One feature can open doors to new opportunities, partnerships, speaking engagements, and even investor attention. With the right story in the right outlet, your visibility becomes influence — and your brand becomes unforgettable.
What makes AMP It Up PR different from other agencies?
Our focus isn’t just on delivering services — it’s on building smart, strategy-led solutions tailored to your goals. We combine expert execution with big-picture thinking to ensure every element supports your long-term growth, brand visibility, and positioning. You’re not just hiring a team — you’re gaining a strategic partner who understands how to bring your brand to life in a meaningful and measurable way.
What services do you offer?
We offer a full suite of services, including:
• Public Relations & Media Placement
• Personal & Corporate Branding
• Influencer Marketing Campaigns
• Content Strategy & Done-For-You Production
• Website Design & Development (WordPress, e-commerce, custom)
• Strategic Consulting for Marketing, Messaging, & Brand Visibility
What industries or types of businesses do you specialize in?
We work with clients across a wide range of industries, including fashion, beauty, consumer goods, technology, wellness, professional services, real estate, manufacturing, media, publishing, entertainment, and education. Our strategies are tailored to your niche and audience — with the flexibility to support businesses in many other sectors as well.
Do you offer one-time services, or do you also provide ongoing support?
Yes. We offer branding packages, guaranteed media placements, and website builds as one-time services. For clients looking to grow over time, we offer monthly PR retainers, strategic consulting, and campaign-based marketing and influencer programs.
Do I need a big following or media experience to get results from PR?
No. We work with brands and individuals at every stage. Whether you’re building a presence from scratch or ready for national attention, we’ll craft a plan based on your goals, assets, and timeline. We specialize in helping clients clarify their message, build credibility, and gain visibility — regardless of where they’re starting.
What’s included in your website design and development services?
We design and build custom websites that are aligned with your brand strategy and optimized for performance. Whether it’s a WordPress, e-commerce, or fully custom solution, our websites are crafted for user experience, visual impact, and SEO. We also offer branding integration, responsive design, and optional hosting or maintenance support.
How can a website support my brand and business goals?
A strategic website isn’t just a digital storefront — it’s a brand asset. We design and build WordPress, e-commerce, and custom websites that reflect your brand identity, improve user experience, and convert visitors into clients. Whether you’re building your first site or rebranding, we’ll guide you through a seamless process that aligns your website with your business goals.
Can you create branded video and content that represents my business and drives growth?
Yes — and we don’t just create content. We create strategic branded assets that move your business forward.
From brand videos and product promos to social media visuals and storytelling campaigns, we handle everything — concept development, scripting, directing, production, editing, and final delivery. Every piece is crafted to align with your brand voice, audience expectations, and marketing goals.
What makes us different is our ability to connect creative execution with brand strategy. Whether you’re building trust, launching a new product or service, or scaling your online presence, we create scroll-stopping, story-driven content designed to build awareness, deepen connection, and drive results.
Why is storytelling and visibility so important for building a successful brand today?
Visibility isn’t just about being seen — it’s about being remembered. The most influential brands are the ones that know how to own their narrative, tell their story clearly, and consistently show up where their audience is paying attention.
Today’s audiences want connection, meaning, and trust. Strategic visibility — through media, branding, content, and design — allows you to build that connection. Whether you’re launching a personal brand or scaling a business, telling the right story in the right way positions you as the go-to authority in your space. Your brand isn’t just what you sell — it’s what people say about you when you’re not in the room. We help you shape that conversation.
How do I get started with AMP It Up PR?
Book a complimentary consultation with our team. During our call, we’ll review where you are, where you want to go, and how we can help you get there. We’ll offer strategic recommendations — whether it’s PR, branding, content, or marketing — and if we’re a good fit, we’ll send a proposal tailored to your needs. From there, we begin onboarding and guide you through a proven process that delivers clarity, confidence, and real growth.
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